Small Business Spotlight – October 2017: GigSalad
Company name: GigSalad
President/CEO/Person in charge: Mark Steiner/Steve Tetrault/Locke Bircher
Year founded: 2007
In a nutshell, describe business and its history:
GigSalad is the largest and most diverse online marketplace for booking bands, performers, speakers, and services for events, parties, and productions of all types and sizes. With millions of users across the U.S. and Canada, we connect event and party planners with over 90,000 talented professionals for hire. With a few simple steps, you can easily and securely book quality talent for your event! It all began back in 2007 when GigSalad co-founders Mark Steiner and Steve Tetrault set out to create a way for party planners to find the perfect entertainment for their unique events. What started as a simple online directory is now a revolutionary booking marketplace and a leading source of gigs for performers and event service providers across the U.S. and Canada.
What do you think makes your business unique?
Our company culture definitely makes us unique. Our culture thrives by supporting creativity, curiosity, and change. Because the whole team is fully dedicated to GigSalad’s mission, each team member strives to improve not only themselves, but also the services we offer. As a result, we find inspiration all around us and regularly integrate new ideas into our company objectives.
What is the most exciting news your business has to report from the last 12 months?
GigSalad continues to grow in revenue, quality talent, and amount of users on the site. We’ve done so without any real marketing efforts, but we are working to change that. Our first-ever nationwide commercial was produced earlier this year, and we’re using it to target certain key markets for our top-requested entertainment categories. We are also very proud of our dynamic team of engineers in our North Carolina office. Our teamwork atmosphere means that innovative site suggestions by both the team and our users can quickly be considered and implemented.
What do you see for the future of your business?
We see nothing but growth for our future! We would love to see even more professional entertainers and event service providers joining GigSalad. Additionally, we anticipate our message reaching thousands of new event planners this year and increasing traffic and bookings to the site.